I can barely contain my excitement today! I am so honoured to share with you Lindsay’s new custom brand and Shopify ecommerce website design! Lindsay is the founder of Haiku Lane Jewelry, an Edmonton, Alberta based jewelry company designing pieces inspired by Lindsay’s travels. Haiku Lane serves sentimental women through jewelry that speaks to them and reminds them of the things & people they love. Haiku Lane aims to be a household jewelry brand across Canada that is known for the emotions and experience each one of their customer’s comes away with every time they interact with the brand.

During our first call, Lindsay shared with me her beautiful vision of her rebrand and I remember telling Lindsay how working with a female-owned, Canadian jewelry designer was on my design bucket list. I am so thankful that after that call she booked me right away! Lindsay’s DIY’d her old Shopify website and while it served it purpose in the past, it no longer aligned with her business going forward. She wanted every touchpoint of her brand and website to be consistent and one that feels whimsical, romantic and timeless.

The end result is a new custom brand and ecommerce design that is timeless, romantic, and of course dreamy. Every aspect of Lindsay’s new design now compliments the high-end, high-quality jewelry Haiku Lane is known for and I am so pleased with how everything came together!

My favourite page of Lindsay’s entire site is her Home page. From the moment you land on her site you instantly feel welcomed and eager to explore the beautiful jewelry Haiku Lane has to offer. From the “Shop The Look” section to being able to suggest a gift idea to a friend or partner – her site is intentionally designed for visitors to have the most effortless and enjoyable online shopping experience.

So, without further ado, here is Lindsay’s new brand and website design!

“Patricia was so easy to work with and I felt confident that she would create my vision and design. After I saw her vision of what she had for the website and my branding I felt totally at ease. Everything was captured beautifully and I recommend her to anyone!”

View Lindsay’s Design Live

If you’re ready to refine your brand’s presence and bring the value of your creative work forward

This corner of the studio is for you, sweet friend! You are so, so incredibly talented and worthy. Your brand and website are meant to help you shine even brighter. So when clients find you, they’ll know you’re not just one choice but the only choice for who they want to work with. To begin the conversation and learn more about Custom Brand & Website Design, please inquire below. I am so excited to chat with you soon!


Canadian Jewelry Company: Haiku Lane Jewelry – Custom Brand and Shopify Website Design

Branding, Design Work, Recently Celebrated

Sep 15

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